Planning Storyboards
A story board is a series of images and drawings which are explained in a lot of detail to create a visual image of what you would like to be created. The series of images could explain a series or sequence, in which we have planned storyboards in order to plan in detail our music video. The story boards help us to plan which particular scene we would like to film, and what the scene will include. Although the storyboards help to plan out what we would like to include in the video this is only our first vision and we can still include other shots if we feel as though we need to include a particular scene in order to enhance or help the audience to understand the narrative. However, this helps us with organisation in regards to what scene we would like to film and what is convenient to film at the same time in order to prevent wasting time when coming to the filming process, this could result in leaving our group with more time to add additional scenes or re film certain scenes if time is managed well.
In the process of creating our music video we carried out primary and secondary research which would help us in the planning process. The first piece of primary research which I carried out was the questionnaire. The questionnaire included several questions which enabled us to evaluate the target audiences answers of what they expect, and like to see in a soul music video. The answers shown revealed what we expected to find out, as most answers were conventional to our chosen genre of music video. Some of the answers included which type of shot the target audience would like to see in the music video, which came back as the shot the audience would like to see most was a close up shot due to the emotion of the artist being more visible and enabling a relationship to build between the artist and audience. Furthermore, we have taken several inspirations from different soul artists music videos which we have tried to incorporate into our music video as many of these aspects are conventional to our genre.
One inspiration which we would like to try and incorporate into our music video is the use of a black and white filter over certain scenes of the video. We initially wanted to use this filter in scenes where the artist is performing on the piano which would help reiterate to the audience the depressive state in which the artist is currently in, which could allow the audience to sympathise for the audience. However, I think we have chosen to change this idea as this may not be clear to the audience as to why we have used this filter over a particular scene. Instead we want to include this filter over scenes were the artist is reminiscing on her memories, this filter will help to show this is a memory as well as reiterating to the audience the emotion, instability of the artist and how she is feeling. We have taken inspiration for this editing style from artists such as Amy Winehouse, who used this editing style effect in her music video of "Back to Black" as well as the artist Adele who used this technique in her music video of "Make You Feel My Love". We are aiming to incorporate this effect in scenes which are included in our story board such as 3 and 4 which is just a few of the scenes which will include this effect. The black and white filter helps to demonstrate the artists emotion in the scene that the colour black helps to represent the artists depressive state and negative emotions as she is comparing her past to her present. The use of the colour black contrasts with the use of the second colour of white which helps to represent the innocence and happiness of the artist which could also portray her as vulnerable, as most innocent people are seen this way. This helps the audience to sympathise for the audience as they may be able to relate to how they are feeling as she is already feeling low and down. The two colours also help to show that the artist is reflecting and reminiscing on her memories before she found fame. This is conventional to the soul genre which is evident as I have mentioned, artists including Adele have used this technique which helps to portray the narrative clearly.
Another inspiration that we have taken from analysing secondary information of artists music videos is a close up shot which is stereotypically used in conventional soul music videos. This style of shot is commonly used in artists videos in which we have analysed such as Duffy, Adele and Amy Winehouse. We will use this specific style of shot throughout the music video. This includes our opening shot which will hopefully make an impact to the audience and give them a sense of what they can expect throughout the video. We will also include this style of shot in scenes 16 and 24 which have been included in our storyboard. These shots will be used in particular scenes which will be used when the artist is singing and performing and this helps to display the emotion and passion of the artist. This helps to build a relationship between the artist and audience as they can see the emotion of the artist and how passionate she is about the certain subject, they can see how down to earth the artist is due to her not hiding her true and raw emotion and feel connected in the sense that they felt as though the artist felt as though she could trust the audience. Close up shots are the best way to illustrate this emotion as there is no cover for the artist as all of their genuine emotions are shown on screen.
Additionally, we have taken inspiration from again, the artist Amy Winehouse in regards to the style of music video. This is because the artists videos usually, like ours include both a narrative and performance style music video, whereas artists like Adele's music videos are mainly narrative based which is quite simplistic. An example could be of Adele's "Someone Like You" where the entire video is based upon the artist singing, whilst walking down the street. It can be seen through our stroyboards that we are going to include both styles of music videos. The beginning scene starts as a performance style music video of the artist performing on stage, and by the 3rd scene shown on the storyboard the narrative is introduced with shots of a London bus to demonstrate that the artist is reminiscing on her memories before she found fame. Another inspiration in which we would like to incorporate into our music video from the artist Amy Winehouse is the use of aspects of colour at certain points of different scenes. It can be seen in Amy's video "You Know I'm No Good" that the artist has mainly used low key lighting, and then a vibrant colour of red is standing out on her nails. We would like to include this editing technique, however when the scenes of memories that are in black and white are displayed. We would like to incorporate the colour red, which could stand out on the lips or nails. Red has connotations of power and willingness. Which could unconventionally represent our artist which may help to engage the target audience as this is something they would usually not expect to see. The artist may feel empowered by the artist as they can see she is feeling low and down, but is trying to find light in the situation and is continuing onward. This is relatable for many members of the audience as this may give them determination also. The colour red is also conventional to the genre as this has connotations with love and danger, which is what most soul artists base their music upon, leaving the audience sympathising for the artist as the two of these connotations combined could leave the artist feeling vulnerable.
Lastly, another inspiration in which we will include in our music video is the use of dull/low key lighting. We have been inspired for this use of lighting through the artists such as Adele, Duffy and Amy Winehouse using it in their music videos which include "Rehab" and "Make You Feel My Love". We have chosen to include this style of lighting because this enables the audience to understand that this is representing the past and the artists memories, reiterating how low the artist is feeling. This type of lighting is conventional to the soul genre as this helps to represent the artists emotion which is her feeling low and down. This enables the music video to be relatable for many of the audience members as this could also reflect their mood or be able to relate to the artists feelings.
My group planned out our story board onto blank pages with boxes which were located for drawings, with a box beneath which allowed us to describe the certain scene. This included information as what editing techniques, iconography, lighting, the location of the scene and a short narrative description. Our group consists of 4 members, which allowed each of us to take a sheet which includes the storyboards and write out one at a time. This was more effective and useful of our time as this enabled us to finish the process of writing out the storyboards more quickly. We all helped each other with ideas and broadened each others individual ideas of what might fit into a certain scene better than another may have. In total we planned out 36 different shots of storyboarding which took up the space in 9 separate sheets of storyboards. We did not necessarily have to plan this many shots, or could have planned more than we needed to but we created the amount of storyboards in which we are hoping to create, and give us a rough outline of which scenes are going to be in which order. If we did not plan out our storyboards, this would be more time consuming as when it comes to the filming process we would then be discussing which scenes were appropriate to film at that particular time. However, we can have a base of what we are wanting to include which allows room for interpretation and development of the story boards meaning we can include more shots or take away certain shots to create a product which we have envisioned.
In summary, we have began to follow the main guide lines of our story board for our music video. Including certain scenes which we have planned out in the story boards. However, the entire storyboard is not fully followed to the last detail as when it came to filming, particular shots may have not suited the scene and looked better with a different camera technique. Furthermore, some scenes would look better with a longer duration of the scene, instead of quickly changing to the next scene. Therefore, we would increase the duration of the scene if this helped to make the narrative more clear or helped to emphasise a particular part of the video if this was necessary. Storyboarding was essential to the planning of our music video production as this helped us with discussing and broadening our ideas. This allowed all of us to have an input of what we would work well and specific points of the music video.
A story board is a series of images and drawings which are explained in a lot of detail to create a visual image of what you would like to be created. The series of images could explain a series or sequence, in which we have planned storyboards in order to plan in detail our music video. The story boards help us to plan which particular scene we would like to film, and what the scene will include. Although the storyboards help to plan out what we would like to include in the video this is only our first vision and we can still include other shots if we feel as though we need to include a particular scene in order to enhance or help the audience to understand the narrative. However, this helps us with organisation in regards to what scene we would like to film and what is convenient to film at the same time in order to prevent wasting time when coming to the filming process, this could result in leaving our group with more time to add additional scenes or re film certain scenes if time is managed well.
In the process of creating our music video we carried out primary and secondary research which would help us in the planning process. The first piece of primary research which I carried out was the questionnaire. The questionnaire included several questions which enabled us to evaluate the target audiences answers of what they expect, and like to see in a soul music video. The answers shown revealed what we expected to find out, as most answers were conventional to our chosen genre of music video. Some of the answers included which type of shot the target audience would like to see in the music video, which came back as the shot the audience would like to see most was a close up shot due to the emotion of the artist being more visible and enabling a relationship to build between the artist and audience. Furthermore, we have taken several inspirations from different soul artists music videos which we have tried to incorporate into our music video as many of these aspects are conventional to our genre.
One inspiration which we would like to try and incorporate into our music video is the use of a black and white filter over certain scenes of the video. We initially wanted to use this filter in scenes where the artist is performing on the piano which would help reiterate to the audience the depressive state in which the artist is currently in, which could allow the audience to sympathise for the audience. However, I think we have chosen to change this idea as this may not be clear to the audience as to why we have used this filter over a particular scene. Instead we want to include this filter over scenes were the artist is reminiscing on her memories, this filter will help to show this is a memory as well as reiterating to the audience the emotion, instability of the artist and how she is feeling. We have taken inspiration for this editing style from artists such as Amy Winehouse, who used this editing style effect in her music video of "Back to Black" as well as the artist Adele who used this technique in her music video of "Make You Feel My Love". We are aiming to incorporate this effect in scenes which are included in our story board such as 3 and 4 which is just a few of the scenes which will include this effect. The black and white filter helps to demonstrate the artists emotion in the scene that the colour black helps to represent the artists depressive state and negative emotions as she is comparing her past to her present. The use of the colour black contrasts with the use of the second colour of white which helps to represent the innocence and happiness of the artist which could also portray her as vulnerable, as most innocent people are seen this way. This helps the audience to sympathise for the audience as they may be able to relate to how they are feeling as she is already feeling low and down. The two colours also help to show that the artist is reflecting and reminiscing on her memories before she found fame. This is conventional to the soul genre which is evident as I have mentioned, artists including Adele have used this technique which helps to portray the narrative clearly.
Another inspiration that we have taken from analysing secondary information of artists music videos is a close up shot which is stereotypically used in conventional soul music videos. This style of shot is commonly used in artists videos in which we have analysed such as Duffy, Adele and Amy Winehouse. We will use this specific style of shot throughout the music video. This includes our opening shot which will hopefully make an impact to the audience and give them a sense of what they can expect throughout the video. We will also include this style of shot in scenes 16 and 24 which have been included in our storyboard. These shots will be used in particular scenes which will be used when the artist is singing and performing and this helps to display the emotion and passion of the artist. This helps to build a relationship between the artist and audience as they can see the emotion of the artist and how passionate she is about the certain subject, they can see how down to earth the artist is due to her not hiding her true and raw emotion and feel connected in the sense that they felt as though the artist felt as though she could trust the audience. Close up shots are the best way to illustrate this emotion as there is no cover for the artist as all of their genuine emotions are shown on screen.
Additionally, we have taken inspiration from again, the artist Amy Winehouse in regards to the style of music video. This is because the artists videos usually, like ours include both a narrative and performance style music video, whereas artists like Adele's music videos are mainly narrative based which is quite simplistic. An example could be of Adele's "Someone Like You" where the entire video is based upon the artist singing, whilst walking down the street. It can be seen through our stroyboards that we are going to include both styles of music videos. The beginning scene starts as a performance style music video of the artist performing on stage, and by the 3rd scene shown on the storyboard the narrative is introduced with shots of a London bus to demonstrate that the artist is reminiscing on her memories before she found fame. Another inspiration in which we would like to incorporate into our music video from the artist Amy Winehouse is the use of aspects of colour at certain points of different scenes. It can be seen in Amy's video "You Know I'm No Good" that the artist has mainly used low key lighting, and then a vibrant colour of red is standing out on her nails. We would like to include this editing technique, however when the scenes of memories that are in black and white are displayed. We would like to incorporate the colour red, which could stand out on the lips or nails. Red has connotations of power and willingness. Which could unconventionally represent our artist which may help to engage the target audience as this is something they would usually not expect to see. The artist may feel empowered by the artist as they can see she is feeling low and down, but is trying to find light in the situation and is continuing onward. This is relatable for many members of the audience as this may give them determination also. The colour red is also conventional to the genre as this has connotations with love and danger, which is what most soul artists base their music upon, leaving the audience sympathising for the artist as the two of these connotations combined could leave the artist feeling vulnerable.
Lastly, another inspiration in which we will include in our music video is the use of dull/low key lighting. We have been inspired for this use of lighting through the artists such as Adele, Duffy and Amy Winehouse using it in their music videos which include "Rehab" and "Make You Feel My Love". We have chosen to include this style of lighting because this enables the audience to understand that this is representing the past and the artists memories, reiterating how low the artist is feeling. This type of lighting is conventional to the soul genre as this helps to represent the artists emotion which is her feeling low and down. This enables the music video to be relatable for many of the audience members as this could also reflect their mood or be able to relate to the artists feelings.
My group planned out our story board onto blank pages with boxes which were located for drawings, with a box beneath which allowed us to describe the certain scene. This included information as what editing techniques, iconography, lighting, the location of the scene and a short narrative description. Our group consists of 4 members, which allowed each of us to take a sheet which includes the storyboards and write out one at a time. This was more effective and useful of our time as this enabled us to finish the process of writing out the storyboards more quickly. We all helped each other with ideas and broadened each others individual ideas of what might fit into a certain scene better than another may have. In total we planned out 36 different shots of storyboarding which took up the space in 9 separate sheets of storyboards. We did not necessarily have to plan this many shots, or could have planned more than we needed to but we created the amount of storyboards in which we are hoping to create, and give us a rough outline of which scenes are going to be in which order. If we did not plan out our storyboards, this would be more time consuming as when it comes to the filming process we would then be discussing which scenes were appropriate to film at that particular time. However, we can have a base of what we are wanting to include which allows room for interpretation and development of the story boards meaning we can include more shots or take away certain shots to create a product which we have envisioned.
In summary, we have began to follow the main guide lines of our story board for our music video. Including certain scenes which we have planned out in the story boards. However, the entire storyboard is not fully followed to the last detail as when it came to filming, particular shots may have not suited the scene and looked better with a different camera technique. Furthermore, some scenes would look better with a longer duration of the scene, instead of quickly changing to the next scene. Therefore, we would increase the duration of the scene if this helped to make the narrative more clear or helped to emphasise a particular part of the video if this was necessary. Storyboarding was essential to the planning of our music video production as this helped us with discussing and broadening our ideas. This allowed all of us to have an input of what we would work well and specific points of the music video.
You have provided a good post that clearly details what you have included within your storyboard, where you have taken inspirations from and where they can be seen within your work. You have mentioned the importance of creating a storyboard and have started to explain how you have followed and adapted the storyboard with regards to filming, explaining why for any adaptations.
ReplyDeleteYou need to:
1) Perhaps mention a couple of inspirations from different group members
2) Mention inspirations/ideas included from your primary research
3) Conclusion needs to refer to specific examples of how the storyboard was followed/adapted when filming and why